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Senior Marketing Executive

  • Job reference: 921368
  • Location: Glasgow
  • Salary: GBP26000 - GBP30000 per annum
  • Job type: Permanent
  • Sector: Office & Commercial, Sales / Marketing
  • Date posted: 27/08/2018

Our client is one of the largest personal insolvency practices in the UK. Due to period of growth and expansion, an existing opportunity has to come to market for an experienced Senior Marketing Executive to join their Glasgow marketing team.

KEY DUTIES AND RESPONSIBILITIES;

  • Product marketing execution, value proposition creation, search optimisation roadmapping, messaging and collateral
  • Ownership of marketing related KPIs, ROAS and delivery of reporting & insight into wider business
  • Day to day management of key supplier relationships
  • Will run the day to day management of both the external and offline marketing channels
  • Create content to be used across these channels
  • To manage and lead end-to-end campaigns through all phases of the campaign lifecycle, including creative development, audience segmentation and targeting, campaign execution, tracking response, follow up, reporting, etc., using the full marketing mix, delivering all marketing activities to the highest quality, on time, within budget and meeting campaign KPIs and
  • To develop Go to Market acquisition marketing plans using internal and external insights
  • Look to explore the possibilities of creating an affiliate network for the business, this will be made up of bloggers and influencers.

SKILLS AND EXPERIENCE;

  • 3 years + Marketing experience would be desirable, ideally someone with an agency background but not essential

WHAT'S ON OFFER;

  • Competitive Basic Salary + Benefits Package

Our role in supporting diversity and inclusion
As an international workforce business, we are committed to sourcing personnel that reflects the diversity and values of our client base but also that of Orion Group. We welcome the wide range of experiences and viewpoints that potential workers bring to our business and our clients, including those based on nationality, gender, culture, educational and professional backgrounds, race, ethnicity, sexual orientation, gender identity and expression, disability, and age differences, job classification and religion. In our inclusive workplace, regardless of your employment status as staff or contract, everyone is assured the right of equitable, fair and respectful treatment.

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