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Ecommerce Digital Consultant

  • Job reference: 929161
  • Location: Glasgow
  • Salary: GBP20000 - GBP25000 per annum
  • Job type: Permanent
  • Sector: Office & Commercial, Sales / Marketing
  • Date posted: 07/01/2020

Our Financial Services client based in Glasgow is recruiting for an experienced Ecommerce Digital Consultant to join their expanding team.

Responsible for supporting the E-commerce & Digital Campaign Manager on the development of emarketing campaigns as required but with particular focus on development of the website to improve conversion and support the integration of marketing activity feeding in from other channels, as well as development of our mobile app

Key Responsibilities:

  • Work closely to support the Ecommerce & Digital Marketing Manager including development of marketing campaigns, objectives, targets, budgets and results metrics on areas such as affiliate and aggregator marketing, e-partnerships, pay-per-click, search engine optimization, email and social media.
  • Ensure optimal, compliant product and content copy development by liaising with other departments and digital agencies.
  • Advise the Ecommerce & Digital Marketing Manager on the development and execution of cohesive promotional strategies and new digital initiatives to support our marketing plans.
  • Develop and enhance the customer journey and online experience and consider new ways to continuously improve them.
  • Develop a solid working relationship with digital agencies.
  • Work closely with the Ecommerce & Digital Marketing Manager to drive profitable customer recruitment through digital campaigns, site optimisation and refinement.
  • Contribute to the development of the Society's intranet
  • Support the delivery of Social Media activity in channels such as Facebook, You Tube and Twitter.
  • Contribute to the department by following internal and external procedures to set up campaign activity, producing data extracts, updating the CMS, campaign development and reporting on MI.
  • Working with our digital agencies, their creative and account teams, and the Ecommerce & Digital Marketing Manager, you will help to develop online campaigns that deliver results.

Skills & Experience;

  • Solid experience of developing online brands using Search Marketing (Paid & Organic), Affiliate Marketing and Link Building activity.
  • Excel skills (preferably at advanced level).
  • Understanding of content management, analytics, digital marketing and internet technologies.
  • Experience of utilising web sites to build sales.
  • A flair for understanding the creative process.
  • Good writing skills from a business and marketing communication perspective.
  • Good organisational abilities, attention to detail and able to work calmly under pressure.
  • Ability to work under own initiative and as part of a team with enthusiasm and drive.
  • Digital campaign management experience.
  • Marketing qualification at degree level.
  • A financial services background would be ideal.

WHAT'S ON OFFER;

  • Competitive basic salary, plus benefits package



Our role in supporting diversity and inclusion
As an international workforce business, we are committed to sourcing personnel that reflects the diversity and values of our client base but also that of Orion Group. We welcome the wide range of experiences and viewpoints that potential workers bring to our business and our clients, including those based on nationality, gender, culture, educational and professional backgrounds, race, ethnicity, sexual orientation, gender identity and expression, disability, and age differences, job classification and religion. In our inclusive workplace, regardless of your employment status as staff or contract, everyone is assured the right of equitable, fair and respectful treatment.